International tourist arrivals are forecast to reach 1.8 billion by 2030 according to UNWTO’s forecast, Tourism Towards 2030. In two decades’ time, 5 million people will be crossing international borders for leisure, business or other purposes every day. The number of international tourist arrivals worldwide will increase by an average 3.3% a year. At the projected pace of growth, arrivals will pass the 1 billion mark by 2012, up from 940 million in 2010. Global growth will be at a more moderate pace, from 4.2% per year (1980–2020) to 3.3% (2010–2030), as a result of four factors:
•The base volumes are higher, so smaller increases still add substantial numbers
• Lower GDP growth, as economies mature
•A lower elasticity of travel to GDP
•A shift from falling transport costs to increasing ones
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