Do you work for a hotel or resort and want to set the best foundation for your SEO efforts? Follow these steps!
In each hotel marketing plan there is a chapter for SEO nowadays. Which is good news. But do hotels know how to set the right foundation for SEO? Only then amazing results can be achieved.
Let’s walk through this step-by-step summary of everything you can do to make sure your SEO efforts can take off.
Doing high-quality keyword research is the first part of successful SEO. We all know this. But how do you really spot oppertunities? Here are some tips:
Have a look at the following:
After you did good research on your keywords, create pages around them. For example, for me an important keyword to get high rankings on is “hotel marketing” and “travel seo”. Look at this website and see where these words appear.
I know this is very basic SEO, but I also want this post to be valuable for beginners.
Add your keywords to:
If you use Wordpress this will happen automatically. Download and install Wordpress! It’s free. Also install the plugins “All in One SEO”, “SEO Smart Links” and “Link Juice Keeper”.
If you write quality content and promote it you will get linked automatically. Promote your blog and informative articles by using Facebook, Twitter, guestblogging, forums, social networks (ning.com) and blog commenting (not just for linkbuilding but for talking to people who can start linking to you if you build a relationship with them).
Before you will get linked automatically you need to start with some basic linkbuilding methods. Use my methods in the following posts to do quality linkbuilding:
Go! Go! Go!